INITIAL CATAOGLUES for FW08

Bought a shirt from Initial today.
Surprisely received their men and women's 2008 FW catalogue.

Monotone is used for both catalogues, giving a very elegant feeling.

Pictures inside are consistently moody, usually of very dull or dark colors.

Black background with metallic silvery initial badge make up the high-profile shopping bag.

Woody color VIP card, raw in texture.


OTHER PROMOTION ITEMS

Pale colors are always used in its promotion items, giving secondhand and classic feeling.

Made of recycled paper.